Blackberry Case Study Essay Example for Free

Blackberry Case Study Essay Once the leader of mobile devices for business associates across the United States, in recent years BlackBerry has loss significant market share to its competitors such as Apple’s iPhone and Google’s Android. Struggling to keep afloat, although BlackBerry only holds five percent of the total mobile device industry, it still succeeds in its consulting business solutions that BlackBerry offers its clients. BlackBerry Business Solutions offers hardware, software, and applications to improve businesses’ performance in several industries such as healthcare, wholesale and retailing, pharmaceuticals, and financial services. The need for efficiency and access to data in the healthcare industry has recently become a standard protocol of how physicians and healthcare providers treat patients. Especially since the handheld electronic devices and e-commerce applications markets have been expanding rapidly, this trend has in turn provided an outlet of immediate access and diversity of physician-oriented applications available in the marketplace. Research conducted by Manhattan Research states, â€Å"more than 80 percent of U.S. physicians [have] smartphones [in] 2012up from 64 percent in 2009and half of that group will use their phones for patient care, administrative functions†¦Ã¢â‚¬  (Versel). BlackBerry has recognized these needs from the healthcare industry providing unique and customizable solutions to various clients’ problems by providing them with solutions and applications offered by their 70+ Healthcare ISV (independent software vendor) partners (Partner Solutions). BlackBerry has distinguished their business model by, â€Å"still dominat[ing] among physicians and healthcare application developers, through the iPhone and Google Android are closing the gap quickly†¦Ã¢â‚¬  (Versel). BlackBerry can see their successes throughout the entire healthcare continuum by offering e-commerce solutions that improve business and clinical performance across several categories within the healthcare industry which differentiate the services the can offer various businesses than Apple and Android. For instance, Mercy Health Partners, a conglomerate of 30+ hospitals across four states, needed to be able to provide immediate mobile access to patient records and clinical information at the bedside so physicians can more efficiently manage patient care (BlackBerry). BlackBerry Business Solutions were able to uniquely assess Mercy Health Partner’s needs and expand their health information systems by offering an e-commerce application called Clinical Xpert Navigator provided by on of their partners, Thompson Healthcare (BlackBerry). The Clinical Xpert Navigator gave Mercy a way to access and securely deliver patient information such as patient medications lists, transcribed report, lab results, and electronic health records at their various locations and right at their patients bedside tables. As a customer, Mercy Health Partners received an exclusive BlackBerry Enterprise Solution as apart of their business solutions model, which ran on BlackBerry smartphones and tablets making it a cost-effective use of their technology. This cost efficiency has in turn resulted in benefits seen in both Mercy Health Partners’ business performances but also their clinical patient care performance. The necessity for time in today’s society is critical for any industry. BlackBerry’s Business Solutions offer clients within the healthcare industry more time through e-commerce applications that directly improves the quality of care, access to care, and continuous care they can ultimately offer their patients in need and help save more lives. http://www.itproportal.com/2012/03/30/iphones-share-us-smartphone-market-very-close-android/ http://sg.blackberry.com/newsroom/success/Mercy_BCS.pdf

Factors Effecting Voltage of Electrochemical Cells

Factors Effecting Voltage of Electrochemical Cells

Sex, Gender and Reform in the City Essay -- Gender Equality

And the Lord God caused a deep sleep to fall on Adam, and he slept; and He took one of his ribs, and closed up the flesh in its place. Then the rib, which the Lord God had taken from man, He made into women, and He brought her to the man. And Adam said: ‘This is now bone of my bones and flesh of my flesh; She shall be called Woman, because she was taken out of Man.’ During the times of Antebellum America, women became a cornerstone of history and helped construct the way sex and gender was viewed in the United States. Women began to acknowledge the way they were being treated and started to educate themselves about the rights they deserved and the effects it would have on the future generations. Religion became a forum where women could feel a sense of empowerment and the Second Great Awakening spoke of everyone being in charge of their own salvation, be that as a male or female. However, before the empowerment of women began, the male hierarchy of America distinguished females as a lower class and the several articles that are to be mentioned will give evidence to the struggle of women. The goal of reform for women is equality between genders and opportunities for women to thrive in America. The push for women’s rights in the late nineteenth century proved to be a definitive factor that women’s referendums were headed in the right direction. Political participation was growing within the female population, which could be credited to a higher education among women. Women had gained the energy to push for equality and by helping society and women in the communities, women grew as leaders. However before such empowerment grew in women and the female circle, women had to be live through a male dominated society in th... ...Reborn: Visions of Youth in Middle-Class America, 1780-1850 (Penn, 2005), 148-176. [Beachboard] Horowitz Leftowitz, Helen. â€Å"Voices in the Sexual Conversation in Antebellum America,† Attitudes toward Sex in Antebellum America (Bedford/St. Martin’s, 2007), 1-31. [Beachboard] Ryan, P. Mary. , â€Å" The Power of Women’s Networks: A Case Study of Female Moral Reform in Antebellum America,† Feminist Studies 5.1 (Spring, 1979), 66-85. [J-Stor] Srebnick Gilman, Amy. â€Å" Who Murdered Mary Rodgers?: Police Reform, Abortion, and the Criminalization of Private Life,† in The Mysterious Death of Mary Rodgers: Sex and Culture in Nineteenth-Century New York (Oxford, 1997), 84-108. [Beachboard] Stansell, Christine. â€Å"Women on the Town: Sexual Exchange and Prostitution,† in City of Women: Sex and Class in New York, 1789-1860 (Illinois, 1987), 171-192. [ACLS Humanities E-Book, via Coast]

Indigenous Hawaiians Protest the Exploitation of their Islands :: Essays Papers

Indigenous Hawai'ians Protest the Exploitation of their Islands Reminiscent of the Civil Rights movement that thundered through the continental states in the 1960’s, the Hawaiian Sovereignty Movement has gripped the shores and cities of America’s pet paradise and rattled its â€Å"settler society† with determined strength and purpose: the deliberate exploitation of Hawaiian land, Hawaiian spirituality, and Hawaiian life must unequivocally end now. From first contact in 1778, through the militaristic overthrow of the Queen in 1893, America’s â€Å"settler society† ostensibly destroyed the cultural fabric and language of Hawai’i’s autochthonous people. American colonists killed thousands of natives through the spread of lethal diseases and crippled the existing Hawaiian economy through land acquisition and monopoly of the sugar market. Engineered exclusively for the benefit and survival of the settlers, American â€Å"settler society† allowed for no legal recourse by the marginalized natives; native rights were denied altogether. Thus defined by 100 years of oppression and exploitation, modern Hawaiians are fiercely ethnocentric in a movement which has progressed from demands of restitution to outright sovereignty (69). As â€Å"multinational corporations sell our [Hawaiian] beauty†(61), the Ka LÄ hui Hawai’i actively seeks to secure indigenous self-determination and enforce the Draft United Nations Declaration on the Rights of Indigenous Peoples for all remaining Hawaiians. In these demands for universal human rights, the strenuous progress of decolonization reverberates with every non-violent demonstration and international gesture. Yet despite the triumphant illusion of decolonization, historical colonialism continues to render Hawaiians victim to the consuming institutions of neocolonialism, namely, co-optation and the scourge of tourism (108). Triumphant decolonization is not yet a reality. The success of decolonization rests heavily on eradicating the â€Å"psychological dependency† Hawaiians imbibe through haole education (42). As he who controls the past controls the future, modern day haoles seek to perpetuate modern racist realities by poisoning public memory with counterfeit history. Haoles teach these false interpretations of â€Å"settler society† and crudely render â€Å"civilization† as a blessed yoke to the feudal Hawaiians. Therefore, in the cycle of decolonization, the truth of the marginalized Hawaiians must be rewritten. Spiritual and cultural identity is primarily reclaimed in the celebration and survival of native languages and philosophies. As â€Å"[Haunani-Kay Trask] had to learn the [Hawaiian] language like a lover so that [Trask] could rock within her and lay at night in her dreaming arms† (118), so must the prostitution of Hawai’i by haole and tourist be transformed.

What Can We Learn from Pseudogenes? Essay examples -- Biology

After many extensive molecular investigations of gene families, it has become apparent that a large majority of genes have multiple copies of themselves. This seemingly unnecessary amount of duplicates has led to further research, revealing that these ‘extra’ genes cannot successfully code for proteins (Proudfoot, 1980). These genes were therefore labeled as functionless sequences of DNA, and aptly named pseudogenes. This discovery poses many questions regarding the role and origin of these supposedly non-functional genes, but most importantly what else can we learn from them? Unfortunately, DNA that cannot be expressed into proteins is useless in regards to investigations of the molecular clock (Martin, 1990), however further research proves that we can learn a lot from pseudogenes. In order to explore what we can learn from pseudogenes, we need to understand them. Firstly, there are two main types of pseudogene, processed and unprocessed. Processed pseudogenes, also known as retropseudogenes, are sequences of transposable DNA that have been reverse transcribed back from mRNA, but have somehow failed to replicate crucial protein coding elements when assimilated back into the genome (Graur and Li, 2000: Skalka and Goff, 1993). Unprocessed pseudogenes can occur by simple replication of a pre-existing pseudogene, or due to adverse point mutations in ‘normal’ functioning genes that can trigger a frame shift in the original protein code. This frame shift can for example, lead to a mixture of premature stop codons and elimination of splicing sites, rendering the gene faulty (Li, Graur and Shuali, 1989). Initially it was believed that pseudogenes have no purpose, just selfish, parasitic DNA clogging up the genome (Orgel, Crick and ... ...e4573de165161150&searchtype=a> [Accessed 12th November 2010] (20) Nishikimi, M. et al. 1994. Cloning and Chromosmal Mapping of the Human Nonfunctional Gene for L-Guluno-y-Lactone Oxidase, the Enzyme for L-Absorbic Acid Biosynthesis Missing in Man*, The Journal of Biological Chemistry, [online] Available at: [Accessed 12th November 2010] (21) Sakai, H. Itoh, T. Gojobori, T. 2008. Processed Pseudogenes and Their Functional Resurrection in the Human and Mouse Genomes, Wiley: Online Library, [online] Available at: http://onlinelibrary.wiley.com/doi/10.1002/9780470015902.a0021000/abstract> [Accessed 12th November 2010] Websites (19) The True.Origin Archive: Exposing the Myth of Evolution.2010. Pseudogenes: Are They Non-Functional? [online] Available at: [Accessed 9th November 2010]

Ben & Jerry’s Company Analysis †Short Essay

Companies like Ben & Jerry’s could definitely be affected by high inflation because of the consumer spending. When the consumers are forced to pay higher prices for products or services that are a necessity, they cut back on products or services that are a luxury. Luxuries that are not a necessity to live like gasoline for vehicles or gas to heat homes or even food will not be bought. Any company that sells a luxury item that is not a necessity to live can be affected by high inflation. With inflation, the price of everything goes up. With that said, the price for companies to buy supplies goes up, meaning that in order to cover their overhead, they will need to find a way to make that money back which could mean layoffs or raising the price of their goods or products. In a recession, companies like Ben & Jerry’s could also face the possibility of being negatively affected because of the demand of consumers. Very much like inflation, recession has the same effect; the consumers do not want to spend their money on luxury items. With the recession, there are more people unemployed who are just barely getting by, therefore, will refuse to spend any money on something that does not decide whether they have a home or not, which includes a luxury item like ice cream. Ben & Jerry’s could also be affected because of their stock prices. During a recession, the price of stock usually declines. So, their revenue would be affected as well as their stock, which would result in bad overall performance of the company. Speaking from personal experience, any luxury item that I absolutely do not need, I do not buy. I simply cannot put myself in a position to not pay a bill because I want to â€Å"treat† myself. With all this said, Ben & Jerry’s provides a reasonably priced luxury item that I would consider a â€Å"feel-good† luxury item. Everyone loves ice cream, young and old. Consumers still need to have a quality of life with the changing economic conditions and if buying an affordable luxury item gives them that, they are going to splurge and buy it. Unlike other luxury items, such as getting clothing and spa appointments, the consumer still gets to feel good and not go broke. Ben & Jerry’s makes a one of a kind product, their flavored ice cream, which makes it an easy buying decision for the consumer. The text book also explains that McDonald’s is not hit as sensitive to the economic conditions for the same reason. Their food is reasonably priced and the consumer still gets to feel like they are â€Å"treating† themselves to restaurant food without breaking the bank. Ben & Jerry’s has social, product and economic condition missions that make them popular in their industry. Not only do they care about making a profit, but they care about their people, environment and planet. They have mission statements for each of these and they follow through. As a consumer, I would rather buy my luxury item from a company that cares about something other than making a buck like their competitors. They make their ice cream to support causes like the recent Imagine Whirled Peace flavor that hosted a competition and donated money to them to support their peace cause. They also have a foundation that gives grants to non-profit organizations that are working for progressive social change. They hold fund-raisers and rally days. They provide hope, awareness and celebration. They also use naturally and humanly produced ingredients as part of one of their missions as well, which is something that would usually increase the price of any products, but with this company, it is just part of their offering. All in all, they provide more than just ice cream to the consumers which makes them less vulnerable to the economic shocks.

Bud, Not Buddy

Bud, Not Buddy is a children's novel written by Christopher Paul Curtis set during the time of the Great Depression in the United States. The novel tells the story of an African American boy named Bud Caldwell who becomes orphaned when his mother dies. He is later adopted and sent to a foster home but leaves due to abuses that he experiences. He searches for the person the thinks is his father. The significance of the title is shown early on in the novel.When a caseworker asks him if he is Buddy Caldwell, he corrects her by saying that it is â€Å"Bud, not Buddy. † Bud gives this correction in order to remind not only the caseworker but the people around him that he is already an adult and not a boy anymore. Bud later shows just what he means by telling another kid, Jerry, in the orphanage that the kid will have a better life compared to what he will be facing. This small gesture immediately makes an impression on Jerry who is now not afraid of being adopted anymore.As the sto ry progresses, we are shown just how much of a kid Bud is. However despite having fear, as most kids have, like vampires, Bud continues on his journey. While he does not find what he is looking for, he does find people that he can call his own and discovers the beauty of jazz at the same time. While still a ten-year old kid, Bud shows the readers just how much of an adult he is. Despite the hardships that he has undergone, he continually reveals just how much of a survivor he is.He not only manages to practice the good manners taught to him by his mother, but is also resourceful and even innovative. By giving the correction to how what his real name is, Bud, not Buddy, the main protagonist shows us how he wants to be an adult and be responsible. The book works well not only on adults but on kids as well. While the book has some serious themes like segregation during the 1930s, it also has themes that children can relate to like helping people or the concept of fate.